Lil Duval Gives Us the Basics on Twitter

by nate on March 11, 2010

Awhile back I started following the comedian Lil Duval on Twitter. Aside from the fact that he is hilarious I think that the ways he uses his @lilduval twitter account is a good example of how celebrities can use Twitter to connect with fans and raise their profile. While I think many of us expect celebrities to promote themselves when ever they can, I think the most effective strategy a celebrity can use is to balance that self promotion with engaging and entertaining insights into the lives of the celebrities themselves. Simply put Twitter allows us to see that Lil Duval is not just acting funny, he is funny. He talked a little about this while he was a Howard University

I don’t think there are very many other celebrities that use Twitter like Lil Duval to give fans some insight into their day-to-day life. With over 12,000 tweets he clearly appreciates the fact that Twitter allows him to share anything with the over 200,000 followers he has. A one example is his Christmas day arrest that he chronicled via Twitter from beginning to end. And the exclusive release of his new song “Basic” via Twitter earlier this week.

Another driving force behind the success of Lil Duval’s Twitter presence is the ReTweet. Retweeting allows your message to reach a much larger audience and and also demonstrates a certain level of trust as it shows that people appreciate what you say enough to want to share it with others. And with people like @RevRunWisdom of RUN-DMC ReTweeting him Lil Duval is most certainly touching a lot of people.

Lil Duval also uses twitter to promote his MySpace page and his social network both of which allow him to share more content and interact more with his fans. While there will never be a substitute for meeting a celebrity face to face, Lil Duval’s use of Twitter shows that effective use of social media can be the next best thing.

Till Later,

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